I must admit that all of these Zoom meetings have been a blow to my self-image. In my mind, I "see" the women in the very blurry picture...

How often do you say "thank you" to your prospects, clients, networking contacts, and others in your business circle? Do you do it...

I think this video will help to introduce my secret sauce and what I add to the 3 Giraffes. Marketing and branding aside, you must have...

Wake Me Up When September Ends. With all due respect to Green Day I hope that you’re not singing this song: wake me up when September...

Visual design is more than aesthetics; design is a form of communication between your business and your audience. Businesses use design...

Are you as risk-taker? I don't mean hang gliding off of a mountain top, but some more "reasonable" risks like prospecting into a new...

Many individuals tend to get complacent over the summer. The beach beckons, margaritas keep flowing, and the summer vibe takes over. But...

Inspiration can come in many ways. You may be inspired by an individual, a set of circumstances, or a place. For me, it's all three...

It seems like just yesterday you thought that your sales were going to soar again. Covid appeared to be in our rear view mirror and...

A primary goal of your prospecting strategy, whether you are a solo-preneur or a multi-national corporation, is to create preference....

Some clients like to negotiate cost because it’s a game to them. I always think why are some customers so quick to chisel people on the...

Regardless of the impact of your branding and marketing, it is imperative that you have a solid sales strategy, excellent sales tactics...

Too many people think they are the master of all including writing their own copy and creating their own visual designs. Most people do...

Step 1: Your Unique value proposition What is your unique value? What do you do differently than anyone else? Why should prospects...

Do you think you have no competition? Well, think again! Every business, no matter what industry, has a good amount of competition. Good...

The athlete that practices hour after hour each day. The author that will spend an entire day to pen just a few paragraphs. The...

Communicating effectively is vital to success in just about every part of our lives. At the top of the list of what makes communication...

Customers typically don’t “come and go.” It may seem that way, but truthfully, it’s more edgy than this. You either win them, or you lose...